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TECH SALES by The Deal Director
Newsletter
How to sell AI
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Newsletter
How to sell AI
Community

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The Tech Sales Newsletter #98: The AI job is not finished
The Deal Director 6/22/25 The Deal Director 6/22/25

The Tech Sales Newsletter #98: The AI job is not finished

The AI supercycle is just beginning…

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The Tech Sales Newsletter #97: The Deel conspiracy expands
The Deal Director 6/15/25 The Deal Director 6/15/25

The Tech Sales Newsletter #97: The Deel conspiracy expands

The Rippling case expands, as new companies join the lawsuit against Deel.

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The Tech Sales Newsletter #96: How AI fits the big picture of computing
The Deal Director 6/8/25 The Deal Director 6/8/25

The Tech Sales Newsletter #96: How AI fits the big picture of computing

It’s easy to forget the foundation that AI and Cloud adoption is built on.

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The Tech Sales Newsletter #95: The golden age of silicon
The Deal Director 6/1/25 The Deal Director 6/1/25

The Tech Sales Newsletter #95: The golden age of silicon

The numbers don’t lie, the rush for silicon is real and very much in high demand.

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The Tech Sales Newsletter #94: The SAP comeback
The Deal Director 5/25/25 The Deal Director 5/25/25

The Tech Sales Newsletter #94: The SAP comeback

26% cloud growth is nothing to scoff at.

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The Tech Sales Newsletter #93: AI Agents 2.0
The Deal Director 5/18/25 The Deal Director 5/18/25

The Tech Sales Newsletter #93: AI Agents 2.0

The path to ASI starts with a new way of deploying and teaching AI Agents.

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The Tech Sales Newsletter #92: Focus is everything in cloud infra
The Deal Director 5/11/25 The Deal Director 5/11/25

The Tech Sales Newsletter #92: Focus is everything in cloud infra

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The Tech Sales Newsletter #91: Ramping up
The Deal Director 5/4/25 The Deal Director 5/4/25

The Tech Sales Newsletter #91: Ramping up

Reviewing the tech sales opportunity at Ramp.

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The Tech Sales Newsletter #90: Deflection strategies
The Deal Director 4/27/25 The Deal Director 4/27/25

The Tech Sales Newsletter #90: Deflection strategies

“Siri, what is an investment write-off?”

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The Tech Sales Newsletter #89: Reports from the field
The Deal Director 4/20/25 The Deal Director 4/20/25

The Tech Sales Newsletter #89: Reports from the field

This week we dig into multiple industry report that reveal how are GTM teams performing (and getting rewarded for it).

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The Tech Sales Newsletter #88: The implications of ASI
The Deal Director 4/13/25 The Deal Director 4/13/25

The Tech Sales Newsletter #88: The implications of ASI

Exploring the idea of AI to it’s most transformational end.

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The Tech Sales Newsletter #87: Don’t shoot, I’m in tech sales
The Deal Director 4/6/25 The Deal Director 4/6/25

The Tech Sales Newsletter #87: Don’t shoot, I’m in tech sales

“I don’t feel so well, Mr. Bouaziz.”

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The Tech Sales Newsletter #86: Purple rain
The Deal Director 3/30/25 The Deal Director 3/30/25

The Tech Sales Newsletter #86: Purple rain

Deep dive into SentinelOne and their struggle for a place under the (cyber) sun.

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The Tech Sales Newsletter #85: Corporate espionage is a “growth hack”
The Deal Director 3/23/25 The Deal Director 3/23/25

The Tech Sales Newsletter #85: Corporate espionage is a “growth hack”

Most tech companies want to win. Some of them like to play on the edge of the acceptable. A few of them will go a step further.

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The Tech Sales Newsletter #84: Cybersecurity in 2024
The Deal Director 3/16/25 The Deal Director 3/16/25

The Tech Sales Newsletter #84: Cybersecurity in 2024

The winners in cybersecurity often seem obvious in retrospect and typically there are very few of them.

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The Tech Sales Newsletter #83: Let’s harden some images
The Deal Director 3/9/25 The Deal Director 3/9/25

The Tech Sales Newsletter #83: Let’s harden some images

Chainguard is one of the most interesting cybersecurity startups right now in the industry with one of the few with a strong product that reduces risk in the software supply chain.

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The Tech Sales Newsletter #82: Letters from Stripe
The Deal Director 3/2/25 The Deal Director 3/2/25

The Tech Sales Newsletter #82: Letters from Stripe

The Stripe play for becoming the “default” programmable infrastructure of doing business.

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The Tech Sales Newsletter #81: How do you like them containers?
The Deal Director 2/23/25 The Deal Director 2/23/25

The Tech Sales Newsletter #81: How do you like them containers?

This week we will take a look at the importance of containers in the context of deploying applications and the tech sales opportunity at Docker.

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The Tech Sales Newsletter #80: Q4’24 in cloud infrastructure software
The Deal Director 2/16/25 The Deal Director 2/16/25

The Tech Sales Newsletter #80: Q4’24 in cloud infrastructure software

We are back to the regular deep dive into the hyperscaler (AWS/Azure/GCP) earnings calls as the guiding pulse of where the cloud infrastructure software market is going.

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The Tech Sales Newsletter #79: Software and real-world security operations
The Deal Director 2/9/25 The Deal Director 2/9/25

The Tech Sales Newsletter #79: Software and real-world security operations

What happens when every company takes seriously that idea that they are a technology company and can just build stuff that solves real world problems?

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